← Volver al glosario
Motor de Tensión Creativa
Categoría: Metodología
A shared generative vision formulated as three elements — Name, Promise, and Principle — used in Imagineering Step C to reframe a challenge and guide decentralised action by everyone who engages with it.
Ejemplos
- A CTE reframes a broad challenge as a generative direction
- The team presented their CTE: name, promise, principle